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What Is Application Performance Monitoring (APM)?

Application Performance Monitoring enables real-time monitoring of the speed, stability, and availability of applications. In doing so, it allows early detection of performance issues, improves user experience, increases operational efficiency, and helps deliver uninterrupted service. For businesses, APM is not only a technical tool but also a strategic investment that prevents revenue loss and provides a competitive advantage. You’ll find more details about APM systems in our article!

Cloud Solutions Publication Date 06 October 2025 - Update Date 08 October 2025
1.

What Is APM?

Application Performance Monitoring (APM), that is, in Turkish, “uygulama performans izleme,” is a monitoring approach that uses metrics, traces, and diagnostic tools to track applications’ performance and availability and to troubleshoot issues. APM involves tracking various measurements and key performance indicators to gain insights into an application’s performance, detect and diagnose problems, and optimize performance. With APM systems, businesses can identify performance bottlenecks, detect slow queries and services, analyze the real user experience, create the necessary action plan to keep the application running uninterruptedly, and most importantly, spot issues before the end user does. For this reason, in today’s digital world application performance monitoring is extremely important for businesses.

APM (Application Performance Monitoring) is the process of monitoring and analyzing how fast, efficient, and error-free an application runs. In other words, the answer to the question what is APM can be given as the process of tracking an application’s performance in real time and detecting issues early. To help you better understand what APM means, here’s an example: Let’s say logging into a mobile banking app normally takes 1 second, but in recent days this has risen to 5 seconds. An APM tool identifies the cause of this delay. For example, the issue might be a “slowdown in the database query.” Thus, the root cause is pinpointed and the technical team can resolve the problem quickly.

2.

What Does Application Performance Monitoring Do?

In addition to its core function of analyzing an application’s performance end to end, APM also has the following functions.

  • APM tools monitor application performance in real time; they track every component of the application—such as server, database, API, and user interface—instantly. This way, when there is a slowdown, error, or bottleneck in the system, the business detects it immediately.
  • With APM, the root cause of issues can be identified quickly. Traditional monitoring systems say “there is a problem”; APM answers questions like “where is the problem, why does it exist, and who is affected?”
  • APM not only tracks technical performance; together with Real User Monitoring (RUM) and synthetic monitoring, it also enables monitoring of the actual user experience. Metrics such as page load times, transaction latency, and error rates directly affect user satisfaction.
  • Application monitoring also plays an important role in optimizing resource usage. By continuously monitoring CPU, memory, network, and database usage, unnecessary resource consumption is prevented. This provides both cost savings and infrastructure efficiency.
  • APM detects potential issues before the end user notices them. This means uninterrupted service, high availability, and brand reliability.
What Does Application Performance Monitoring Do?
3.

Why Is APM Important for Businesses?

In today’s digital age, APM has strategic importance for businesses. Success depends not only on the quality of products or services but also on how fast, seamless, and reliable applications operate. Application Performance Monitoring (APM) comes into play exactly at this point. With APM, businesses can protect the customer experience. In a world where everything happens in seconds, users are increasingly impatient. Even when an application opens a few seconds late, customers turn to alternatives. APM detects slowdowns, errors, or crash risks in real time so they can be resolved before they surface to users. The result is faster response times, higher satisfaction, and customer loyalty.

In addition, APM indirectly prevents revenue loss. Because an application’s performance is directly linked to sales and revenue. For example, a 1-second delay on an e-commerce site can reduce conversion rates by up to 7%. APM catches performance drops instantly and prevents such losses. It should not be forgotten that even a simple system outage can cause serious revenue and trust loss, especially in sectors such as e-commerce, finance, or healthcare. Since APM tools can detect performance issues before they escalate, they help ensure the application remains continuously available. This means your business can deliver uninterrupted service. Businesses that carry out application performance management also increase operational efficiency. While traditional troubleshooting methods waste time, APM clearly shows the root cause of problems, enabling technical teams to take action faster. APM systems also play a critical role in enabling data-driven decision-making. With APM, it is possible to access detailed metrics and trend analyses about application performance. These data can be used in many strategic decisions, from infrastructure investments to new product releases. In conclusion, APM is not just a technical monitoring tool; in the digital age, it is a strategic investment that protects a business’s reliability, revenue, and growth.

4.

Which Metrics Does Application Performance Monitoring Track?

APM systems track a wide range of metrics to analyze an application’s speed, stability, resource usage, and user experience.

  • Response Times: Measures how long it takes the application to respond to a user request. This metric directly affects the user experience.
  • Requests: Shows the number of requests or transactions the application processes within a given time period. This helps assess how well the system can scale against traffic spikes.
  • Transaction Tracing: Tracks, step by step, which stages a user request goes through within the application. It is valuable for locating exactly where a slowdown occurs.
  • Error Rates: Indicates the proportion of requests that result in errors out of total requests. Sudden increases in error rate point to performance- or code-related issues.
  • Resource Utilization: Metrics monitored at the server or infrastructure level. For example: CPU usage, memory usage, disk read/write rate, network latency, and bandwidth.
  • Cloud Servers: Monitors the infrastructure on which the application runs, i.e., cloud servers. For example, imagine an e-commerce application running on cloud servers and traffic suddenly spikes. If the APM tool shows CPU at 95% utilization, the server may be creating a bottleneck. If RAM or disk utilization is high, performance may drop and latency may increase. Get to know GlassHouse cloud services now!
  • Real User Monitoring: Measures how real users experience the application. It includes data such as page load times, interaction speed, and performance across different devices and browsers.
  • Uptime: APM tools measure SLI-level indicators such as availability and compare them with defined SLO targets; SLAs are contractual commitments. This enables early detection of operational issues and helps ensure service reliability.
5.

How Can I Choose the Right APM Solution for My Business?

If you want to find the most suitable APM solution for your business, start by defining your needs and goals. For example, is your expectation from APM to monitor application performance in real time, to analyze user experience, or to manage cloud infrastructure and microservices? Having clear goals prevents you from paying for unnecessary features. There are many APM tools you can use. To choose the right one, make sure to select a solution compatible with the languages, frameworks, cloud services, and databases your business uses. Cost is of course important… Pricing plans for APM solutions are typically usage-based or license-based. Depending on your company’s size and usage needs, you can choose the solution that offers the best cost-performance balance. Ease of use and integration are also critical. When comparing APM tools, evaluate their integration capabilities with your existing log management, alerting, DevOps, and CI/CD tools. Because having an understandable and manageable user interface and dashboards increases team productivity. Discover GlassHouse’s Monitoring as a Service offerings now!

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